1908-1924

Henry Ford

In 1908, Henry Ford began producing the first budget-minded car – the Model T. Like all other cars, the Model T was produced one at the time in a workshop. That changed in 1913 when Ford began using a moving assembly line at his Highland Park factory in Michigan. His assembly process broke production into 84 specialized tasks that were performed as the vehicle moved along the assembly line. This was the beginning of modern mass production and the results were significant.

Assembly line production reduced costs by 60% and factories were able to produce one Model T every three minutes. More than 15 million Model T’s were manufactured. By 1924, the cost of a Model T was equivalent to two months of the average salary. Ford’s assembly line revolutionized car manufacturing.